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Guidance: Restricting promotions of products high in fat, sugar or salt by location and by volume price

Department Of Health

June 1
10:00 2023

Details

The purpose of this guidance is to:

It is primarily aimed at businesses implementing the regulations and authorities enforcing them.

The restriction of products by location came into force on 1 October 2022. The restriction of products by volume price will come into force on 1 October 2023.

Published 6 April 2022
Last updated 1 June 2023 +show all updates
  1. Updated guidance to provide additional points of clarification for the following: to note that the locations restrictions have now come into force; for specialist retailers; for individuals engaged on zero-hour contracts; additional examples of products which are excluded from the restrictions; clarification for key exclusions such as infant formula; for minimally processed and nutritious foods; NPM scores for packaged products of multiple items; online advertising restrictions.

  2. Updated the landing page to clarify that restrictions by location came into force on 1 October 2022 and that restrictions by volume price will come into force on 1 October 2023.

  3. Updated the guidance on volume price restrictions. Restriction of HFSS products by location will come into force on 1 October 2022 and by volume price on 1 October 2023. There is a transition period for promotions on packaging until 2024.

  4. First published.

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